Four guides. No fluff, no gate.
Everything is on the page. The email only gets you the PDF and a short follow-up sequence.
The guides
HIPAA-safe content: what you can and cannot post about patients
The rule in one sentence, what counts as PHI in a post, consent that holds, and the five formats that never touch it. For any clinician who posts, or is about to.
9 min readThe 90-day clinician brand plan
Twelve weeks, in order. Own the site and the list first, film in week three, cadence by week five, the referral loop by week nine. For practice owners starting from a hospital directory profile.
11 min read12 post frameworks for specialists
Twelve shapes a post can take, each filled in for a med spa, a chiropractor and a dentist so you can see the pattern. For anyone who has stared at a blank caption.
12 min readInside a five-clinic practice: the Center for Wellness and Pain Care
Fifteen years of records into one platform, bookings, prescriptions and invoicing automated, and the providers' own content programme. For owners of more than one location.
8 min read
Then the numbers.
Three calculators, each about two minutes, none needing an email to see the result.
Why the guides are free and complete.
Because a guide that stops at the interesting part is a brochure. The HIPAA guide is the checklist we run before a script is approved; the 90 day plan is the order we run it in. If you do all of it yourself, good. If you would rather one session a month did it, that is what the content system is.